Accolades · Providence, July 1, 2007

Two Distinction awards for Brandient at the competition ReBrand 2007

Double recognition for the Eastern European branding company

Brandient wins two Distinction awards at the international competition ReBrand 2007 for the rebranding of Domo and Savana, these being the highest awards for a Romanian company at this competition.

Domo is a complex and highly awarded brand strategy and design project by Brandient. The graphic identity was created by Cristian “Kit” Paul with a retail design by the global branding agency Enterprise IG London. The rebranding of Savana – the premium paint from Fabryo Corporation – included the repositioning and the redesign of the product/packaging identity. “We are proud about these prizes and they serve well our designers’ need for peer and international recognition. On the other hand, clients don’t come to us for prizes. In consultancy and design services, credibility is maintained by the portfolio and by the intellectual and talent capital of our teams.”—Aneta Bogdan, Chartered Marketer, Managing Partener Brandient.

ReBrand 100® is the only international competition to recognize the most efficient rebranding processes across the world, on the basis of using the repositioning, revitalisation and/or the redesign of the brands in accordance with the strategic objectives. Lead by Anaezi Modu, the competition is judged every year by an international jury of industry experts. More details at rebrand.com.

Brandient is the award-winning brand strategy and design company with offices in Bucharest and Singapore. Find out more about us and about our work.

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Logo ReBrand100 offers the highest recognition for excellence in brand reconstruction and redesign in the world of business.

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