Accolades · Bucharest, February 7, 2014

Indygen selected as one of 2013's best identities

The case earns a spot in Brand New's Best Reviewed List

The Best and Worst Identities of 2013, Part 1: The Best Reviewed

Indygen ranked at #7 among the best 12 identities of 2013, as judged by Armin Vit's Brand New.

The end of 2013 has brought us a position on the A-list ranking of the year's best identities — Brand New's Best Reviewed 2013. Indygen, the telecom digital service whose identity we created in 2013, was among Armin Vit's picks for its celebratory post.

“In the name, logo, typography, and mascot, Indygen was able to capture a genuine rawness perfect for SIM-card-loving young Southeastern Europeans.”

—Armin Vit

Indeed, the brand has been shaped to serve the specific interests, motives, aspirations, challenges and lifestyle of the Romanian youth. We find it encouraging that Brandient's work for Indygen receives international recognition and hope that its ideological, cultural movement spirit will continue to influence youngsters in Romania.

UnderConsideration is a graphic design enterprise running a network of blogs: Speak Up, Brand New, Quipsologies, The Design Encyclopedia, Word It, and FPO.

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Brandient is the award-winning brand strategy and design company, with offices in Bucharest and Singapore. Find out more about us and about our work.

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