Accolades · Bucharest/Singapore, April 24, 2015

Rebel with a cause

Brandient featured in Creative Anarchy

Creative Review Cover

Brandient design in Creative Anarchy

Brandient has no less than six design projects featured in Creative Anarchy, a new book “about great design and awesome ideas” from the established design publisher HOW Books.

Creative Anarchy — "How to break the rules of graphic design for creative success" — is authored by Denise Bosler, an award winning graphic designer, illustrator, author and professor of Communication Design at Kutztown University of Pennsylvania.

The book curates examples of visual works (in branding, packaging and communication) that push the "rules" or "truths" of design to the limit, sometimes bending them a bit, sometimes breaking them altogether, all to achieve atypical but remarkable results.

With six outstanding design works featured in Creative Anarchy — Domo, Indygen, The Lawyer’s House Wine, Solaris, Minima Moralia and Ubernuts — it seems like Brandient is a rebel to reckon with.

Creative Anarchy Spread

Domo and Indygen, two of the six Brandient works featured in Creative Anarchy

However, as Bosler argues, such anarchic, creative choices need to have a strong line of reasoning behind them. Advocating that "you can’t break the rules if you don’t know what they are", the author sets out to enumerate common design "rules" and to lavishly illustrate her points with remarkable design works. The book is in itself a creative, fresh and convincing take on commercial graphic design.

Brandient is the award-winning brand strategy and design company, with offices in Bucharest and Singapore. Find out more about us and about our work.

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