Nemo Express

Rebranding of a key player on the fast courier market, five years after startup. The new brand idea was inspired by the organizational personality — strongly masculine, full of entrepreneurial drive, ambitious, intelligent, agile and perseverant.

Client file

Corporate Brand

The chosen symbol, the shark, treated in a simple and minimalist type of graphic approach, as well as the strong choice of colors (red and black), were instantly embraced by the organization, thus marking for a change of image and expression rather than a change of essence. The new symbol exudes speed, force and perseverance, providing differentiation and visibility as well as internal reinforcement.

A consistent and highly utilitarian visual language was used in the drawing of all major brand construction vectors: the car fleet, the stationery, and the brand communication.