Press Release · Bucharest, January 25, 2007

Cristian “Kit” Paul member of international jury

Kit will judge Moscow-based Identity: Best of The Best 2007

Cristian “Kit” Paul, founding partner and Creative Director of Brandient was selected to be part of the jury for the international contest Identity: Best of The Best 2007, taking place in Moscow and that has as objective to reward the best corporate and product identities, logos and trademarks all over the world.

Cristian “Kit” Paul was invited to be part of the jury alongside with famous names of the international branding and design industry: Tony Speath (SUA), Ken Cato (Australia), David Carson (USA), Emma Booty (UK), Prof. Erik Spiekermann (Germany), Minato Ishikawa (Japan), Ruth Klotzel (Brazil), Ivan Chermayeff (USA) si Alexander Faldin (Russia). For detailed information about the contest, please see Best of The Best 2007 page and Icograda release.

A Brandient representative in the Identity jury is a recognition of the company’s endeavor on the Romanian and regional branding and design market. Through the rewarded Brandient’s works at international competitions, Romania’s name is associated mostly with creativity and quality design. Thus, Rebrand 2005 contest has named 3 Brandient projects among the best 100 rebrandings worldwide, Identity: Best of The Best 2006 edition has rewarded and mentioned 13 Brandient creations and EULDA (European Logo design Annual) 2006 has awarded one Best of The Nation and other 4 prizes for Brandient’s identities.

“I was more than honored to receive the invitation to be a member of the Identity: Best of The Best 2007 jury, considering that part of this jury will be some of my professional and life role models. I think that the fact that Brandient was the most rewarded company at the 2006 edition has contributed to this decision. I invite the Romanian design companies to participate in this contest. This will advance not only to the Romanian design, but also to the country image”, declared Cristian “Kit” Paul, founding partner and Creative Director of Brandient.

Brandient is the award-winning brand strategy and design company with offices in Bucharest and Singapore. With a proven track record in difficult and emerging markets, we deliver innovative branding solutions with a focus on technology-related areas.

Branding is a powerful management tool in the quest for value: have a look at our case studies to see strategy and design at work for our clients.

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