Mihaela Radulescu promoted to Senior Brand Consultant at Brandient
In charge with brand conceptualization, brand rhetoric and project management
Brandient is announcing that Mihaela Radulescu has been promoted to Senior Brand Consultant, in charge with brand conceptualization, brand rhetoric and project management of the company’s consulting endeavors.
When joining Brandient, Mihaela brought in a wealth of experience from the advertising battlefield, having worked as Client Service Director within large agencies like DDB, Mercury 360 and GMP for more than 13 years, when she was involved with leading local and multinational projects and clients like Unilever, Coca Cola, Henkel, SAB Miller, Nestle, P&G, L’Oreal, Peugeot, eMag, etc.
“Like all of us at Brandient, Mihaela is approaching branding as a modern tool of building communities by means of reputation and authenticity. She has impressive education, good instinct and writing talent and I trust her professional maturity to lead and inspire both designers’ teams and clients. She is a perfect match with our team.”
—Aneta Bogdan, Managing Partner.
Mihaela graduated Philosophy at the University of Bucharest, followed by MA (Philosophy of Culture) and MA (Communication Sciences) with a thesis on “Corporate reputation,” which revealed her early interest in the branding mechanism. Her humanistic education couples with an empathetic, joy-of-life approach to branding projects, to make sure that all the excitement and the challenge are made good use of.