Latest in: critique
The Velvet Apocalypse
When society is split and dichotomous, where people look at the same reality and see fundamentally different things, the business world should be a terra firma, because it is based on a social contract, with …
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June 10, 2025
The five Romanian diacritic letters ă â î ș ț beside a black-and-white portrait of the author, Cristian Kit Paul.
I keep returning to this, eighteen years on: design is a gateway profession—whatever we let pass becomes the culture—and for two decades this story had a technical excuse. Now the excuse is gone.
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March 23, 2023
In 2007 I started exploring the thesis that between '75 and '77 Woody Allen began building his movie brand consciously. The exploration turned into investigative journalism, led to a couple of preparatory texts and …
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September 22, 2012
In the same way a change of name can attract a certain change in reality, design has the power to transform perceptions. We chose a subject (and also an object) apparently insignificant, that we …
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March 5, 2011
Subsequent to numerous requests coming from the media, please find below our point of view regarding the Romanian tourism brand issue. Bucharest, August 2010 In the first place, we will refrain from any value …
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August 2, 2010

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