Brandient is announcing that Ciprian Badalan has been promoted to Senior Designer, after four years with the company.

Bucharest, February 2012

His early passion for design led to an art education, by attending the Arts High School and subsequently graduating the Design and Decorative Arts College at the University of the Arts “George Enescu” in Iaşi. After a few good years as art director in advertising agencies in Bucharest—and a Silver Effie as a memento—he joined Brandient in 2008 as Designer and has contributed to many award-winning identity projects, most recently for Bitdefender and Solaris.

Good brand designers are defined mainly by the accumulation of knowledge—the volume of cases, industries, and situations solved—that’s why it takes a long time to reach seniority. Ciprian is one of the rare exceptions to the rule—at only 31 he proves remarkable expertise in dealing with large-scale projects. That makes him an outstanding designer and one of Brandient’s key people.

—Cristian ‘Kit’ Paul, Creative Partner, Brandient

About Brandient

Brandient is an independent brand strategy and design consultancy founded in Bucharest in 2002 by Aneta Bogdan, Cristian Kit Paul and Mihai Bogdan — never part of a global network, working directly for the owners, CEOs and boards of its clients, with an all-senior team and category exclusivity. In over two decades the firm has created or rebuilt more than 300 brands, 279 of them published as case studies at brandient.com/work — from Romania’s national leaders to brands carried worldwide. The firm has been active in Southeast Asia for more than a decade. The work has earned 84 international awards and distinctions — most recently a Red Dot (2025) and two Graphis Golds (2026) — 64 documented mentions in international design books and publications, and, in 2015, a place among the inaugural inductees of the REBRAND Hall of Fame, alongside Interbrand and MetaDesign.