Latest in: Retail design
Not Just a New Logo. A True Business Transformation Bucharest, October 2024 In the world of business, rebranding is often mistakenly perceived as the silver bullet—a “fix it all” solution for a dip in …
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October 29, 2024
Digidog is the newest electronics and IT retailer in Hungary, with both on line—see digidog.hu —and brick-and-mortar operations. Bucharest, November 2011 Brandient designed the retailer's vivid brand identity around the uniquely cool Digidog, a …
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November 30, 2011
Brandient has completed the branding process for Biogood, the first local retail chain with bio food products, internationally certified according to the most rigorous industry standards. Bucharest, August 2009 The brand is based on …
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August 12, 2009
Brandient has finalized the rebranding of Dedeman, a process spanning over 12 months. Bucharest, March 2008 It covered the redesigning of visual and retail identity as well as repositioning in order to suit the …
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March 18, 2008
Brandient created the brand Fonomat for GED Capital investment fund. Bucharest, February 2008 Starting with 2007, GED Capital acquired several regional dealer networks, such as Dasimpex and Plus GSM. This move consequently led to …
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February 25, 2008
Location is Not Enough. Price Neither. Try Branding. Abstract This opinion paper looks at some aspects, challenges and opportunities that branding concept faces on local retailing business. The Romanian retail landscape is changing under …
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September 1, 2007

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