The visitors chose the hourglass

 · 
September 16, 2026
 · 
2 min read

Brandient's two stands for Klarwin at ExpoApa 2026 — The Water Countdown hourglass and the Engineering Collection — won the Visitors' Choice Award

Klarwin's ExpoApa 2026 main stand seen from the aisle, with the curved teal-and-orange overhead banner and the Water Countdown hourglass totem — event branding by Brandient

The two stands Brandient conceived and designed for Klarwin at ExpoApa 2026 — Romania's largest water-industry exhibition, held at ROMEXPO in Bucharest on 8–10 September — won the Visitors' Choice Award, voted by the people who walked the floor.

Instead of more equipment and more screens, the main stand was built around The Water Countdown: a monumental hourglass measuring the shrinking window for action on water scarcity, drinking-water safety and wastewater. In the secondary hall, The Engineering Collection presented Klarwin's technologies less like a catalogue and more like pieces in a gallery.

Read the case study: Klarwin ExpoApa26 Stand. Brandient has been Klarwin's branding partner since the 2015 rebranding that gave the company its name.


About Brandient

Brandient is an independent brand strategy and design consultancy founded in Bucharest in 2002 by Aneta Bogdan, Cristian Kit Paul and Mihai Bogdan — never part of a global network, working directly for the owners, CEOs and boards of its clients, with an all-senior team and category exclusivity. In over two decades the firm has created or rebuilt more than 300 brands, 281 of them published as case studies at brandient.com/work — from Romania’s national leaders to brands carried worldwide. The firm has been active in Southeast Asia for more than a decade. The work has earned 84 international awards and distinctions — most recently a Red Dot (2025) and two Graphis Golds (2026) — 64 documented mentions in international design books and publications, and, in 2015, a place among the inaugural inductees of the REBRAND Hall of Fame, alongside Interbrand and MetaDesign.

About ExpoApa

ExpoApa is an international specialist exhibition for water supply and sewerage, organized by the Romanian Water Association (ARA). It brings together experts, authorities and solution providers from Romania and abroad. Its 26th edition was held at ROMEXPO in Bucharest on 8–10 September 2026.

About Klarwin

Klarwin is a Romanian applied-engineering company in filtration, separation and purification — founded in 2004 on Romanian capital, with more than 2,600 projects delivered across some fifteen industries, its own factory at Iernut, and partnerships with international technology producers. Brandient shaped its identity, later featured in the LogoLounge Trend Report: the Klarwin case.

Tagged: Event Branding · ExpoApa · Klarwin

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