news & thinking
The international edition (e-book, paperback, and hardcover) is now available on Amazon and eMAG Branding on the Eastern Front is both a testimony of how Western-born approaches must adapt to emerging economies and a crash course in …
Aneta Bogdan’s speech on the occasion of the launch — Tuesday, 21 November 2023, JW Marriott, Bucharest Bucharest, November 2023 — On Tuesday, 21 November 2023, at the JW Marriott in Bucharest, COSR presented, …
I keep returning to this, eighteen years on: design is a gateway profession—whatever we let pass becomes the culture—and for two decades this story had a technical excuse. Now the excuse is gone.
Branding is featured in the publication of the EU Directorate-General for Trade as a European company doing business in Singapore – in the context of the new free trade agreement that will facilitate the …
Many of the most valuable Romanian brands are found in the Brandient portfolio Bucharest, May 2022 — The most recent Brand Finance Romania 50 Annual Report, covering the most valuable Romanian brands, was published …
A Malaysian beauty brand that cares for the spirit as much as the skin — and gives all its profits away Bucharest and Singapore, November 2021 — From Skin to Soul, a new purpose-driven …
They say the 3rd one is a lucky charm — Brandient wins a new Red Dot Award for Loginro brand design Bucharest and Singapore, November 2021 Exciting news indeed from the Red Dot Design …
Diana-Carla Benea is promoted to Senior Brand Consultant at Brandient Bucharest, March 2021 — We are pleased to announce the promotion of Diana-Carla Benea to the position of Senior Brand Consultant at Brandient. At …
Aneta Bogdan, guest on the Katai Podcast — a colloquial and… less orthodox conversation about what is happening today in marketing and branding Bucharest, February 2021 — Aneta Bogdan is Robert Katai's guest on …
An excerpt from the speech delivered by Aneta Bogdan in the opening of the fourth day of Zilele Biz, the day dedicated to marketing — Bucharest, 12 November 2020 Bucharest, November 2020 — Aneta …
From branding with a bow tie to branding for survival — an excerpt from the talk held by Aneta Bogdan in the AMC UniCredit webinar about branding strategy during the pandemic Bucharest, June 2020 …
Brandient offers its pro-bono creative services to “Donate for the 1st Line” (Donează pentru Linia 1), the public donation campaign rallying top brands eMAG, Bitdefender, Banca Transilvania and Mobexpert behind Romania’s Covid-19 health effort …
We are pleased to announce today two special events for our organization: the promotion of Solène Cesbron to the position of Senior Brand Designer, and of Luiza Cluve to the position of Senior Brand …
For a business-law firm, Brandient made the logo a signature — literally Bucharest and Singapore, December 2019 PeliPartners, a name known and respected in Romanian business law, returned to Brandient twelve years after their …
Brandient designed the new Victoriabank identity for the Banca Transilvania Group. Bucharest and Singapore, December 2019 Brandient created the new visual identity for Victoriabank, the first commercial bank in the Republic of Moldova (founded …
The innovative and witty brand identity created by Brandient for Agora Floreasca gourmet mall was awarded a Graphis Silver Award, and it is featured in the Graphis Design Annual 2020. The Agora logo was …
Aneta’s inspirational book turns digital Bucharest and Singapore, May 2019 Branding on the Eastern Front, by Aneta Bogdan, with a Foreword by Wally Olins, is now available in digital format on Amazon. You can …
For Oradea, Brandient designed a crown made of crowns Bucharest and Singapore, May 2019 Oradea launched its city brand — Brandient’s work with the regional tourism association APTOR, begun on the 2018 Centenary of …
Jessalynn Chen joins Brandient as Business Director Asia Bucharest and Singapore, April 2019 Brandient, the award-winning branding and design company with offices in Eastern Europe and Singapore, has recruited Jessalynn ("Jess") Chen as Business …
Brandient has been contracted by the Association for the Promotion of Tourism in Oradea and its Region (APTOR) for the conceptualization and consolidation of the Oradea destination brand. The project starts, symbolically, on 1 …
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