Hermix
A dependable face for a video-conference integrator
Selling integrated video-conference and multimedia systems looks, on the surface, like a hardware business — and that surface reading is exactly the risk. In a category where rivals offer similar equipment, buyers default to comparing boxes and prices, and the integrator’s real value — making complex systems work together, reliably — goes unseen.
Brandient gave Hermix a corporate identity built to move the conversation off the hardware: a current, dependable, professional face that signals competence and trust, so the company is judged on its expertise as an integrator rather than on the kit it installs.
Client:
Hermix
Industry:
Technology and Telecom
Project type:
New Brand Creation
Date:
2009
Services:
Logo and Visual Identity Program, Corporate ID Program
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