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Featured projects

BY INDUSTRIES · By Typologies · By Services

Flanco Smart Discounter
Achieving pervasive business transformation through rebranding.

Flanco Smart Discounter
Flanco Smart Discounter
Achieving pervasive business transformation through rebranding.

Poliana
Democratizing healthcare via a national network of affordable test labs

Poliana
Poliana
Democratizing healthcare via a national network of affordable test labs

Exavet
New brand for Regina Maris's veterinary imaging and analysis lab.

Exavet
Exavet
New brand for Regina Maris's veterinary imaging and analysis lab.

Team Romania
Commercial emblem for the Olympic Team.

Team Romania
Team Romania
Commercial emblem for the Olympic Team.

Ro Olympic and Sports Committee
Preparing Romanian presence at the Rio 2016 Olympic Games

Ro Olympic and Sports Committee
Ro Olympic and Sports Committee
Preparing Romanian presence at the Rio 2016 Olympic Games

CoffeEast
Branding the premier Eastern European coffee culture festival.

CoffeEast
CoffeEast
Branding the premier Eastern European coffee culture festival.

LUCA
Rebranding of the street fast food local leader

LUCA
LUCA
Rebranding of the street fast food local leader

BT Star Card
Redesigning the Romanian star of the shopping cards.

BT Star Card
BT Star Card
Redesigning the Romanian star of the shopping cards.

Fashion Days
About fashion must-have and obsessive coolness.

Fashion Days
Fashion Days
About fashion must-have and obsessive coolness.

Geneco
Building the power-brand for Singapore's electricity market.

Geneco
Geneco
Building the power-brand for Singapore's electricity market.

Bitdefender
Building trust by reducing global cyber risks

Bitdefender
Bitdefender
Building trust by reducing global cyber risks

HeyBlu
A witty brand focused on overcoming financial limitations.

HeyBlu
HeyBlu
A witty brand focused on overcoming financial limitations.

eMAG
Helping the e-commerce front runner articulate its leadership.

eMAG
eMAG
Helping the e-commerce front runner articulate its leadership.

Silva
Recreating the authentic Romanian Craft-Quality beer brand.

Silva
Silva
Recreating the authentic Romanian Craft-Quality beer brand.

Cărturești
Rebranding the iconic Romanian national bookstore.

Cărturești
Cărturești
Rebranding the iconic Romanian national bookstore.

From Skin to Soul
Vegan body care products for South Eastern Asia.

From Skin to Soul
From Skin to Soul
Vegan body care products for South Eastern Asia.

Freshful
Fresh groceries delivered straight to your door.

Freshful
Freshful
Fresh groceries delivered straight to your door.

Tazz
A stealthy lightning flash hidden in plain sight.

Tazz
Tazz
A stealthy lightning flash hidden in plain sight.

Banca Transilvania
Enhancing brand presence and style consistency.

Banca Transilvania
Banca Transilvania
Enhancing brand presence and style consistency.

Neo BT
Creating the neobank experience.

Neo BT
Neo BT
Creating the neobank experience.

Libris
Rebranding to reignite the passion for books.

Libris
Libris
Rebranding to reignite the passion for books.

Creatopy
Smart SaaS tools for Creative Empowerment.

Creatopy
Creatopy
Smart SaaS tools for Creative Empowerment.

Agricover
Rebranding a top European player in agriculture.

Agricover
Agricover
Rebranding a top European player in agriculture.

Victoriabank
Revitalizing the oldest commercial bank in Moldova.

Victoriabank
Victoriabank
Revitalizing the oldest commercial bank in Moldova.

Interactive Group
A future-aligned, value-rich identity for the Pakistani technology group.

Interactive Group
Interactive Group
A future-aligned, value-rich identity for the Pakistani technology group.

LoginRo
Positioning Romania as a destination for young tech talent.

LoginRo
LoginRo
Positioning Romania as a destination for young tech talent.

O'MAC
Rebranding the challenger in small agriculture tools.

O'MAC
O'MAC
Rebranding the challenger in small agriculture tools.

National Football Team
Balancing heritage and contemporary aesthetics.

National Football Team
National Football Team
Balancing heritage and contemporary aesthetics.

Romanian Football Federation
Rebranding to support the Federation’s ambitious reform.

Romanian Football Federation
Romanian Football Federation
Rebranding to support the Federation’s ambitious reform.

Dedeman
The rebranding that made history for the uncontested leader of the Romanian DIY.

Dedeman
Dedeman
The rebranding that made history for the uncontested leader of the Romanian DIY.

Promateris
A new evolutionary chapter in plastics industry

Promateris
Promateris
A new evolutionary chapter in plastics industry

Autonom
Driving growth with impactful branding in modern mobility solutions.

Autonom
Autonom
Driving growth with impactful branding in modern mobility solutions.

Klarwin
Leaping to a higher reputation league of Fluid Perfection.

Klarwin
Klarwin
Leaping to a higher reputation league of Fluid Perfection.

Vodafone Supernet
Branding telco at infrastructure level.

Vodafone Supernet
Vodafone Supernet
Branding telco at infrastructure level.

Biz Singapore Issue
Ted Dot-winning Singapore-inspired cover design.

Biz Singapore Issue
Biz Singapore Issue
Ted Dot-winning Singapore-inspired cover design.

Ave Forchetta
New brand creation in a funky Italian neo-bistro restaurant genre.

Ave Forchetta
Ave Forchetta
New brand creation in a funky Italian neo-bistro restaurant genre.

Trickshot
Rebranding of the epitome 'eatertainment' restaurant chain for growth.

Trickshot
Trickshot
Rebranding of the epitome 'eatertainment' restaurant chain for growth.

Cartofisserie
Building a French fries emporium brand.

Cartofisserie
Cartofisserie
Building a French fries emporium brand.

Badster
The thirst to break every rule in the book

Badster
Badster
The thirst to break every rule in the book

HelpNet
Refreshing and repositioning a leading pharma chain.

HelpNet
HelpNet
Refreshing and repositioning a leading pharma chain.

archive
Year
Project
Project Type
Industry
2021
Flanco Smart Discounter ▸
Achieving pervasive business transformation through rebranding.
Retail
2023, 2024
CoffeEast ▸
Branding the premier Eastern European coffee culture festival.
Social Impact, culture and education
2015, 2023–2024
Ro Olympic and Sports Committee • Comitetul Olimpic și Sportiv Român • COSR ▸
Preparing Romanian presence at the Rio 2016 and Paris 2024 Olympic Games.
Sports, Media and Entertainment • Social Impact, culture and education • National Identity Programs
2023–2024
Team Romania • Olympic Romania • Echipa Olimpică a României ▸
Commercial emblem and applications for the Olympic Team Romania presence at the Paris 2024 Olympic Games.
National Identity Programs • Sports, Media and Entertainment
2023
BT Star Card ▸
Redesigning the Romanian star of the shopping cards.
Banking, Financial Services and Fintech
2022–2023
LUCA ▸
Rebranding of the street fast food local leader
Retail and Consumer Services, Food and Beverage
2015–2016, 2019, 2020, 2021, 2023
Banca Transilvania ▸
Enhancing brand presence and style consistency.
Banking, Financial Services and Fintech
2018, 2023
DLA Piper Dinu
The 15th anniversary and a fresh communication design concept.
Professional services
2015, 2023
ING Bank
Culture explorations and adjustments.
Banking, Financial Services and Fintech
2022
Făgăraș World-Class Nature Reserve
A love brand for Europe's largest, wildest natural park destination.
Social Impact, culture and education • Destination and Real Estate • National Identity Programs
2022
Peakture Hotel
Make yourself some beautiful memories.
Hospitality and HoReCa
2022
Geoklast
Pioneering data intelligence in environmental technology.
Manufacturing and Industrial
2022
Chalibria
Beltrame's steel meets sustainability in a new visual identity.
Manufacturing and Industrial
2022
Exavet ▸
New brand for Regina Maris's veterinary imaging and analysis lab.
Healthcare Services
2011, 2014, 2016, 2019–2020, 2021
eMAG ▸
Helping the e-commerce front runner articulate its leadership.
E-commerce
2021
Transilvania Investments
Rebranding the former SIF Transilvania (Financial Investment Society).
Banking, Financial Services and Fintech
2021
Ave Forchetta ▸
From design to dining, Ave Forchetta embodies the effortless Italian vibe.
Hospitality and HoReCa
2021
Trickshot ▸
Trickshot's bowtie logo symbolizes a fusion of fun and food.
Hospitality and HoReCa
2021
Libris ▸
Rebranding to reignite the passion for books.
Retail and Consumer Services • Social Impact, culture and education
2021
HeyBlu ▸
A witty brand focused on overcoming financial limitations.
Technology and Telecom Banking • Financial Services and Fintech
2021
Cetatea Oradea
A historic landmark transformed into a dynamic lifestyle hub.
Social Impact, culture and education • Destination and Real Estate • National Identity Programs
2021
Paval Holding
A symbol of transgenerational vision in Romanian investment.
Conglomerates and Brand-holdings
2021
Kindity
Empathy and innovation shape the future of early education in Malaysia.
Social Impact, culture and education
2021
Origo
Celebrating artisanal excellence and customer connection through design.
Hospitality and HoReCa •  Food and Beverage
2021
Brewzeus
A divine new player in the specialty coffee arena.
Food and Beverage
2021
FastCap
Extreme-performance capacitors
Technology and Telecom
2021
Bluid
Innovative water-based solutions for professional and residential use.
Non food and CPG
2021
Brico Depot
Post-M&A design and culture adjustments for the DIY chain.
Retail and Consumer Services
2021
Pant Hoot Movie
Documentary about a master chimpanzee linguist.
Social Impact, culture and education • Sports, Media and Entertainment
2020
Cărturești ▸
Rebranding the iconic Romanian national bookstore.
Retail and Consumer Services
2020
Tazz ▸
A stealthy lightning flash hidden in plain sight.
e-Commerce
2020
Agricover ▸
Rebranding a top European player in agriculture.
Conglomerates and Brand-holdings
2020
Poliana ▸
Democratizing healthcare via a national network of affordable test labs
Healthcare Services
2020
Promateris ▸
A new evolutionary chapter in plastics industry
Manufacturing and Industrial
2020
LoginRo ▸
Positioning Romania as a destination for young tech talent.
Professional services • Social Impact, culture and education
2020
Inmedio
Brand and retail design update for the chain of convenience stores.
Retail and Consumer Services
2020
Evergent
Transforming SIF Moldova with a modern, fearless rebranding.
Banking, Financial Services and Fintech
2020
Neocarbonix
A novel application of nanomaterials in energy storage solutions.
Technology and Telecom
2020
Verithera
New brand focusing on advanced, client-centered complementary medicine.
Healthcare
2020
Euroanswer
Rebranding the BPO expert in both emerging and established European markets.
Technology and Telecom
2020
YTL Foundation
Scholarship, thought leadership, and community projects in Malaysia and beyond.
Social Impact, culture and education
2019
Fashion Days ▸
About fashion must-have and obsessive coolness.
E-commerce
2019
Romanian Football Federation • Federația Română de Fotbal • FRF ▸
Rebranding to support the Federation’s ambitious reform.
Sports, Media and Entertainment • National Identity Programs
2019
Neo BT ▸
Creating the neobank experience.
Banking, Financial Services and Fintech
2019
Freshful ▸
Fresh groceries delivered straight to your door.
E-commerce
2019
Autonom ▸
Driving growth with impactful branding in modern mobility solutions.
Financial services • Mobility
2019
O'MAC ▸
Rebranding the challenger in small agriculture tools.
Retail and Consumer Services
2019
PeliPartners ▸
New brand for the consolidation of the law firm.
Professional services
2019
Romanian Embassy in Singapore • Ambasada României din Singapore
Pro-bono work for the Romanian Embassy in Singapore.
National Identity Programs
2019
Ciuc Radler
Ciuc Radler refresh dominates Radler category, nearly outstrips supply.
Food and beverage
2019
Ciuc
Ciuc repositions achieves unprecedented 20% year-on-year growth.
Food and beverage
2019
Equiliant
Crafting bonds and supporting SME development
Conglomerates and Brand-holdings
2019
Impetum Group
A group brand championing business value.
Professional services
2019
Shopmania
Branding the tool for finding the best buys across hundreds of stores.
Technology and Telecom
2019
MerchantPro
Rebranding the complete e-commerce solutions SaaS platform.
Technology and Telecom
2019
Accesa
Strategic digital transformation services.
Technology and Telecom
2019
F·Zeen Residences
New brand for the chain of high-end apartment projects.
Destination and Real Estate
2018–2019, 2023
Good Routine
Balancing health in every tick of life's clock.
Healthcare
2018–2019
City of Oradea
The edge of branding practice: place branding.
Social Impact, culture and education • Destination and Real Estate • National Identity Programs
2018
Geneco ▸
Building the power-brand for Singapore's electricity market.
Energy and Utilities
2018
Victoriabank ▸
Revitalizing the oldest commercial bank in Moldova.
Banking, Financial Services and Fintech
2018
Creatopy ▸
Smart SaaS tools for Creative Empowerment.
Technology and Telecom
2018
From Skin to Soul ▸
Vegan body care products for South Eastern Asia.
Non food and CPG
2019
Merinde Urbane
New brand for tasty, nutritious, ready-to-serve meals.
Food and beverage
2018
Cartofisserie ▸
Building a French fries emporium brand.
Hospitality and HoReCa • Food and Beverage
2018
Agora Floreasca ▸
A chic urban mall, blends wit and geography in its symbol.
Destination and Real Estate
2018
StockDay
Heineken's entry into B2B e-commerce excellence.
E-commerce
2018
E.ON
Brand localization for the energy giant.
Energy and Utilities
2018
Nanoramic Labs
Merging nanoscale innovation with wide-open vision.
Technology and Telecom
2018
Neumarkt
Redesign for capturing new markets and customer segments.
Food and beverage
2018
Delaco
From family venture to Romanian dairy icon.
Food and Beverage
2017
Gambrinus
Reinvigorating Gambrinus with a design nod to early 20th century.
Food and beverage
2017
Europa FM
Celebrating dialogue with speech bubble motif.
Sports, Media and Entertainment
2017
Angst
Rebranding of the quality meat products company.
Food and Beverage • Retail and Consumer Services 
2017
Exigio
A beacon of hope in pediatric oncology care.
Social Impact, culture and education • Healthcare
2016
Silva ▸
Recreating the authentic Romanian Craft-Quality beer brand.
Food and Beverage
2016
Alfa·Bank InSync ▸
'InSync' app redefines mobile banking in Belarus.
Banking, Financial Services and Fintech
2016
Tinmar
Establishing a leading energy services integrator.
Energy and Utilities
2016
Secom
Where nature, health, and consumer needs converge harmoniously.
Healthcare • Retail and Consumer Services
2016
Transavia
A family ethos and consumer commitment under a new shield.
Food and Beverage
2016
Brio
A new frontier in EduTech, empowering students with digital solutions.
Social Impact, culture and education
2016
Folkwear Society
A modern nod to ancient Romanian heritage.
Social Impact, culture and education
2015
YTL Group
Brandient reimagines YTL, honoring 60 years of Malaysian corporate legacy.
Conglomerates and Brand-holdings
2015
National Football Team • Echipa Națională de Fotbal ▸
Balancing heritage and contemporary aesthetics.
Sports, Media and Entertainment • National Identity Programs
2015
Idea Bank ▸
A “Fresh banking from Poland” brand localization.
Banking, Financial Services and Fintech
2012, 2015, 2017
Patria Bank
Rebranding the Patria Credit and Nextebank merger.
Banking, Financial Services and Fintech
2015
Vodafone Supernet ▸
Branding telco at infrastructure level.
Technology and Telecom
2015
Vodafone You ▸
New brand for under-20s with fist bump-inspired visual identity.
Technology and Telecom
2015
Biz Magazine Singapore Issue ▸
Red Dot-winning Singapore-inspired cover design.
Sports, Media and Entertainment • Social Impact, culture and education
2015, 2018
CRH
Post-M&A brand consulting and localization.
Manufacturing and Industrial
2015
Frudisiac
Crafting a unique Scandinavian vibe in Bucharest's juice scene.
Hospitality and HoReCa
2015
Yardini
Where whimsical rabbits invite you to Bucharest's garden oasis.
Hospitality and HoReCa
2015
Depanero
An ostrich for rapid response in electronics repairs.
Retail and Consumer Services
2015
Fortuna Coffee
Strategic redesign for a broader, youthful consumer base.
Food and Beverage
2014, 2019, 2023–2024
Klarwin ▸
Leaping to a higher reputation league of Fluid Perfection.
Manufacturing and Industrial
2014
Badster ▸
The thirst to break every rule in the book
Food and Beverage
2014
Balvanyos Resort
Ancient runes meet modern luxury in resort's new brand.
Hospitality and HoReCa • Destination and Real Estate
2014
Tezyo Stores
New brand of shoes and accesories retail chain.
Retail and Consumer Services
2014
Terrasigna
Sattelite Earth Observation data processing experts.
Technology and Telecom • Professional services
2013
Tunisiana
Rebranding of Tunisiana, the national Tunisian telco and local success model.
Technology and Telecom
2013
Mega Image
Comprehensive retail design upgrade for the supermarket chain.
Retail and Consumer Services
2013
HelpNet ▸
Refreshing and repositioning a leading pharma chain.
Healthcare
2013
Nextebank ▸
Creating a “next-gen banking" brand experience
Banking, Financial Services and Fintech
2013
Indygen for Vodafone
A new telco brand for the Smartly Connected Generation
Technology and Telecom
2012
Romania's Football Cup •         Cupa României
From grassroots to grandeur — passion and community unite in football.
Sports, Media and Entertainment • National Identity Programs
2012
Tall Ball
New brand of rugby-inspired line of sport and leisure clothing.
Non food and CPG
2012
Bunătăți de la Bunica
Brand and packaging design update for the line of cooking ingredients.
Food and Beverage
2012
Übernuts
Übernuts — where quality meets quirky in the nut aisle.
Food and Beverage
2012
Minima Moralia ▸
New brand of  wines blending human values with elite accolades.
Food and Beverage
2012
Blue Train
New brand of wines inspired by the legends of the royal train.
Food and Beverage
2011
Zentiva
Brand localization and positioning consulting.
Healthcare
2011
Network One Distribution • NOD
Rebranding of the major distribution network.
Professional services
2011
Wiesana
Redesign in preparation of the brand relaunch in a rectangular casserole.
Food and Beverage
2010
Rugby Romania • National Rugby Team • Federația Română de Rugby
Rebranding revives glory, integrates oak leaf with rugby.
Sports, Media and Entertainment • National Identity Programs
2010
Palas Iași ▸
Establishing a city within a city
Destination and Real Estate
2010
Royal Bank of Scotland • RBS
Post-M&A brand localization.
Banking, Financial Services and Fintech
2010
Societe Generale • BRD
Brand strategy consulting in response to the global financial crisis.
Banking, Financial Services and Fintech
2010
GlaxoSmithKline
Consulting on cold and flu brand portfolio.
Healthcare
2010
Unirea
Range expansion packaging design.
Food and Beverage
2009
GE Money
Brand consulting on merger between GE Money and Garanti Bank.
Banking, Financial Services and Fintech
2009
Vodafone
Brand strategy consulting in response to the global financial crisis.
Technology and Telecom
2009
Renault Romania
Consulting on brand localization strategy.
Automotive
2009, 2011
Tomi Ketchup
Redesign for a new packaging type – sleeve.
Food and Beverage
2009
Solaris
A solar brand to inspire the new urban, active lifestyle.
Foods and BeverageHealthcare
2009
Cuculand
Creating a cult ice tea brand for the young, pure, and free.
Food and Beverage
2008
RTC
RTC transforms into a beacon of effortless office solutions.
Retail and Consumer Services
2008
Toyplex
Creating Romania's first toy supermarket chain.
Retail and Consumer Services
2008
Biogood
Pioneering modern organic retail.
Retail and Consumer Services
2008
Papane by Transavia
A new, witty brand for a variety of pre-cooked and baked dishes.
Food and Beverage
2008
Linco
New portfolio redesign for brand  relaunch.
Food and Beverage
2007
CEC Bank
A strategic revival of Romania's oldest bank.
Banking, Financial Services and Fintech
2007
Dedeman ▸
Crafting a top European DIY chain with hard work and dedication.
Retail and Consumer Services
2007, 2010, 2016
Transavia Fragedo
Redefining poultry packaging with a focus on lifestyle and safety.
Food and Beverage
2007, 2018, 2020, 2022
QFort ▸
Building a success story within the European market.
Manufacturing and Industrial • Retail and Consumer Services
2007
Ceramica Iași • Brikston
Post-aquisition corporate and portfolio rebranding.
Manufacturing and Industrial
2007
Duraziv
New brand of construction adhesives for the global stage.
Non food and CPG
2007, 2014
Qualians
Where expertise meets innovation in professional development.
Social Impact, culture and education
2007
Akta
Crafting a fresh telecom player with a friendly robot mascot.
Technology and Telecom
2007
Tetra Pak • Pako
UHT technology pioneering and awareness campaign.
Food and Beverage
2007
Apidava
Creating an internationally recognized Transylvanian honey brand.
Food and Beverage
2006
Zuzú ▸
A fresh take on yogurt for the discerning urbanites.
Food and Beverage
2006
Albalact
A playful blend of dairy dedication and nature.
Food and Beverage
2006
Savana
A visual journey from barren to a vibrant spectacle of life and color.
Non food and CPG
2006
Domo
Redefining home appliance shopping with playful branding and mascots.
Retail and Consumer Services
2006
TBI Credit
Brand localization and deployment for the TBI IFN.
Banking, Financial Services and Fintech
2006
Nemo Express
Where agility meets ambition in courier services.
Mobility
2005
Volvo Trucks
Brand engagement and corporate culture programs.
Automotive
2005
Fabryo
Crafting Fabryo identity, marrying chemistry and creativity in paint.
Non food and CPG
2005
Țuca & Asociații
Fearless branding at the forefront of Romanian law.
Professional services
2005
Orange School
Content, design and seminars for the Orange Communication School.
Technology and Telecom • Social Impact, culture and education
2005
Radiocom • Societatea Naţională de Radiocomunicaţii
Rebranding of the state-owned strategic telecomunications infrastructure.
Technology and Telecom
2005
Fonomat
Re-creating mobile retail under a vibrant, fan-driven brand.
Retail and Consumer Services
2004
Fulga
The cheeky cow that elevated Albalact in Romania's dairy scene.
Food and Beverage
2004
Frühstück
Data intelligence powering solutions in waste management sector.
Food and Beverage
2004
Europharm
Merging local heritage with GlaxoSmithKline's innovation.
Healthcare
2003
Romanian Public Television • TVR • Televiziunea Română ▸
Brandient's comprehensive rebranding of TVR.
Sports, Media and Entertainment • National Identity Programs
2003
Astral
The rebranding that led to the $420M UPC acquisition.
Technology and Telecom
2002, 2009
Smartree
Brandient's first, a standout identity in the HR tech landscape.
Technology and Telecom

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